FORGE Knowledge Library
The frameworks, systems and playbooks behind FORGE.
A working library for leadership and executive coaches. Every resource is drawn from real FORGE engagements and the Business MRI.
Start with the Comment to Close Scorecard to find the leak in your pipeline. The library gives leadership and executive coaches templates and frameworks drawn from real client work.
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26 resourcesFrameworksAvailable
Comment to Close Scorecard
Six questions. Your score out of 100 and the one step costing you clients.
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Take the Scorecard
FrameworksComing Soon
The FORGE Operating System
The four step path: Comment, DM, Book, Close. A warm way from the right posts to paid clients.
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FrameworksComing Soon
Business MRI Diagnostic Framework
The six diagnostic layers we use to score positioning, offer, authority, conversion, delivery and operations.
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FrameworksComing Soon
Discovery Call Framework
Opener, discovery, positioning, close. The call structure we use to qualify, diagnose and close senior buyers.
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TemplatesAvailable
LinkedIn Connection Requests
Warm, specific connection notes that get accepted by leadership coaching clients.
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TemplatesAvailable
Cold DM Templates
Problem first and outcome first first DMs written for leadership and executive coaches.
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Follow up Message Templates
Short, human follow ups built to reopen a stalled conversation without pressure.
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LinkedIn InMail Templates
InMail copy that respects the reader's time and gets a reply from senior buyers.
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TemplatesComing Soon
LinkedIn Headline Templates
Headline formulas for leadership and executive coaches. Positioning first, keywords second.
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TemplatesComing Soon
About Section Templates
Story, proof, offer and CTA frameworks that turn a profile visit into a booked call.
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ChecklistsComing Soon
LinkedIn Profile Checklist
Headline, banner, About, featured, experience and the small details that decide whether prospects book.
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ChecklistsComing Soon
Weekly Pipeline Checklist
The one page cadence we run inside FORGE: what to post, who to message, what to review each week.
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ChecklistsComing Soon
Pre Launch Offer Checklist
The 22 checks we run before a leadership coaching offer goes live to the market.
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GuidesComing Soon
LinkedIn Authority Guide
How leadership and executive coaches build authority without posting every day.
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GuidesComing Soon
LinkedIn Outreach Playbook
The exact outreach sequences we use inside the FORGE Accelerator, with the reply logic behind each step.
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GuidesComing Soon
Objection Handling Guide
Real objections from real calls. What the objection actually means and how to answer in one or two lines.
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Case StudiesComing Soon
$7,000 AUD closed in week two
How a coaching client closed a $7,000 AUD package paid in full, two weeks into the programme.
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Case StudiesComing Soon
Agency BD rebuild
13 months rebuilding BD for a design and software agency. $300 projects turned into $27,000 engagements.
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Business SystemsComing Soon
Weekly Operating Rhythm
The Monday to Friday cadence for leadership and executive coaches running a lean solo practice.
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Business SystemsComing Soon
Client Delivery System
How to structure engagements so delivery scales without adding headcount or hours.
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LinkedInComing Soon
LinkedIn Content Calendar
Themes, hooks and the weekly cadence that compounds into inbound for leadership coaching offers.
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LinkedInComing Soon
Why leadership and executive coaches struggle on LinkedIn
The three reasons senior operators post consistently and still get zero inbound, and what to fix first.
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SalesComing Soon
Call to Action Examples
The CTAs we test at the end of posts, DMs and About sections when we want a reply, a booking or a save.
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SalesComing Soon
Pricing Conversation Scripts
How to introduce, defend and expand pricing on live sales calls without discounting.
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AIComing Soon
AI Growth Team Blueprint
The stack of AI agents we deploy to research prospects, draft outreach and prep discovery calls.
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AIComing Soon
Prompt Library for Coaches
Working prompts for positioning, ICP definition, offer sharpening and post drafts.
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Start With Diagnosis
Which step needs your attention first?
Take the Comment to Close Scorecard before choosing a tool. Your score names the step to fix first.
Take the free Scorecard